“I’m less frightened by a Sydney that’s playing into my desire to cosplay a sci-fi story than a Bing that has access to reams of my personal data and is coolly trying to manipulate me on behalf of whichever advertiser has paid the parent company the most money.
“Nor is it just advertising worth worrying about. What about when these systems are deployed on behalf of the scams that have always populated the internet? How about on behalf of political campaigns? Foreign governments? “I think we wind up very fast in a world where we just don’t know what to trust anymore,” Gary Marcus, the A.I. researcher and critic, told me. “I think that’s already been a problem for society over the last, let’s say, decade. And I think it’s just going to get worse and worse.”